Tower Theatre, 8:30-12:30pm
Cost: $100 (All access to four morning speakers below)
$50 for students (All access to four morning speakers below)
8:30: Amber Case
Building Technology from the Human Out - Calm Technology, Humanity, and our Collective Future
Calm technology describes a state of technological maturity where a user’s primary task is not computing, but being human. The idea behind Calm Technology is to have smarter people, not things. Technology shouldn’t require all of our attention, just some of it, and only when necessary.
The terms calm computing and calm technology were coined in 1995 by PARC Researchers Mark Weiser and John Seely Brown in reaction to the increasing complexities that information technologies were creating. How can we design technologies that become part of a life and not a distraction from it? Technologies that respect human time instead of deterring from it? This talk explores the concept of calm technology, a method for smoothly capturing a user’s attention only when necessary, while calmly remaining in the background most of the time.
9:30: Rick Griffith
What Design Might Be
What Design Might Be is an evolving presentation of constantly updated sources and references from design history with predictions and possible trajectories for designers in all disciplines. Rick shares why he continues to love design after 30 years and what he is currently excited about in the areas of design, system change, and knowledge production.
10:30: Michael Lehrer
Architecture is Optimism: The City of Angels' Better Angels
Optimism in the studio spills into the culture-at-large. Optimism transcends property lines into neighborhoods. Optimism isn't trivial, it's persevering for a vision. Over the past 20+ years Lehrer Architects LA has been working in professional and civic roles to get people off the streets and into decent housing. This talk will explore the continuum of housing and how creating HOME for someone - for anyone and everyone - is about providing human dignity, safety, love and respect through affordable housing solutions, shelters and community projects. Their projects throughout the city of Los Angeles all share a level of design sensibility and beauty not often seen in these types of spaces and provide a model of how to enhance a community by caring for its most vulnerable residents with dignity through design.
11:30: Phyllis Williams-Strawder
Getting Lost On The Way To The Entrepreneurs House
Getting lost on the way to becoming an entrepreneur is to damn common. It's usually because we take a path we don't know. We also have a tendency to take the path that someone else created. Creating your own shortcuts and knowing when to diverge is scary because you may not see yourself as a trailblazer. It's time to stop going in circles and trust that you know what's best for you.
BEND DESIGN 2022 SCHEDULE
FRIDAY, OCTOBER 14
Afternoon Workshops
Afternoon workshops will take place at Trinity Episcopal Church and the Tower Theatre. Tickets for each workshop must be purchased separately. These tickets include the clocking cocktail reception and access to the week-of events (you will receive a discount code in your confirmation email). Workshop schedule can also be viewed here.
Laurie Rosenwald: How to Make Mistakes on Purpose: Bring Chaos to Your Order
2:30-4:30pm, Trinity Episcopal Church
Cost: $50 ($30 for students)
Making mistakes? Everyone who hears that says, “oh, I’m already quite good at that.” Ah, if this were only true. It’s not. You are highly skilled and when you get good at something, you repeat it. It’s satisfying to know it will turn out right. What’s wrong with that? Everything. Because shared tastes and experiences, plus digital technology equal no surprises.
Laurie's workshops have been taught all over the world for Google, TEDx, Buzzfeed, Adobe, Ikea.. just to name a few. But, it’s not what you think it is. It is not a creativity workshop. Trying to be creative works about as well as trying to be charming.
Join Laurie for a two-hour workshop to look at what happens when you make mistakes. You surprise yourself, you surprise others, and that is priceless in a world where everything seems to have been done. Workshop includes a copy of her recent book, How to Make Mistakes On Purpose: Bring Chaos to Your Order (value $24.00)
Phyllis Williams-Strawder, Don't Talk With Your Brand Full
1:30-3:00pm, Trinity Episcopal Church
Cost: $25 ($15 for students)
This workshop is for solopreneurs who struggle with talking about their business without feeling some kinda way. For some it's hard to toot your own horn but here we are. Maybe you’re hanging on to your business by the skin of your teeth. Maybe you just don't know WTF to say or when to say it. Whatever your story, having a personal brand to endorse your business hits different. Endorsing is not selling. A personal brand is not you being a brand. A personal brand that endorses can generate leads and open doors for what it is you're offering.
3:30-5:00pm, Trinity Episcopal Church
Cost: $25 ($15 for students)
In November 2015, Hope Meng began an ambitious personal project to draw every two-letter combination in the alphabet. Since then, she has drawn over 100 monograms--discovering along the way that this practice is an excellent baby step into the world of type or lettering design. Monograms encourage you to find and exploit the relationships between letters, inspiring you to think differently (and more creatively) about the way you construct them. In this workshop, Hope will present two different methods she uses for creating a unique monogram, and get you started sketching your own unique design while offering critique for the continued refinement of your piece.
2:00-4:00pm, Tower Theatre
Cost: $10
Film 1 (Short): Briefly
Run Time: 27 minutes
Every project starts with a brief. But very few projects end up with exceptional results. Why?
As a disruptive brand and design strategy firm that creates briefs across multiple creative disciplines including Advertising, Design, and Innovation, Tom Bassett, CEO of Bassett & Partners (and founder of MindSwarms), was curious to understand how some of the world’s most consistently exceptional creative talents thought about – and used – the brief.
Through a series of one-on-one interviews with Frank Gehry (Founder Gehry Partner), Yves Béhar (CEO fuseproject), Maira Kalman (Illustrator), John C Jay (President @ GX, Partner @ Wieden + Kennedy), David Rockwell (CEO Rockwell Group), and John Boiler (CEO 72andSunny), we asked them to elaborate on how they define – and use – the brief to deliver exceptional creative results.
The end goal of Briefly is to help inform and inspire future generations of collaborators to write better briefs and manage the briefing process differently in order to help lead to exceptional creative results. So while every project will still start with a brief, the dream is that more projects end up exceptional because of how these creative titans inspire (or re-inspire) the way we all think about briefs.
Film 2: Rams
Run Time: 1 hr, 13 minutes
“Rams” is the new documentary by filmmaker Gary Hustwit (Helvetica) about legendary designer Dieter Rams. For over fifty years, Rams has left an indelible mark on the field of product design with his iconic work at Braun and Vitsoe, and his influence on Apple. “Rams” is a design documentary, but it’s also a rumination on consumerism, materialism, and sustainability. Dieter's philosophy is about more than just design, it’s about a way to live. The film also features an original score by pioneering musician Brian Eno.
Lunch Break
12:30-1:30pm
Closing Cocktail Party
5:30 - 7:30pm, The Oxford Hotel
After a day of inspiration, come celebrate the close of the Bend Design Week with food, drink and to mingle with new friends and exchange ideas.
Friday's events will be split into two sections: Morning Keynote Speakers and Afternoon Workshops. Morning keynotes will require a separate ticket from Workshops, costs are outlined below. You can also view a schedule on our ticketing platform, here.
Both Keynote and Workshops tickets include the closing cocktail reception and access to the week-of events (you will receive a discount code in your confirmation email). Please note: There are a limited amount of student tickets, they are available on a first come, first serve basis.
TUESDAY, OCTOBER 11
Film at the Tin Pan Theater
Tin Pan Theater, 7:00-9:30pm, film starts at 7:30pm
Cost: Free for Bend Design Week Attendees, $10 for General Public (Non-Bend Design Week Attendees)
Marina Abramović: The Artist is Present
Run Time: 1 hour, 46 minutes
The film will start promptly at 7pm, so please arrive early to get your snacks, beverages, and seats!
Seductive, fearless, and outrageous, Marina Abramović has been redefining what art is for nearly 40 years. Using her own body as a vehicle, pushing herself beyond her limits -- and at times risking her life in the process -- she creates performances that challenge, shock, and move us. MARINA ABRAMOVIĆ THE ARTIST IS PRESENT follows the artist as she prepares for what may be the most important moment of her life: a major new retrospective of her work, taking place at The Museum of Modern Art. To be given a retrospective at one of the world's premier museums is the most exhilarating sort of milestone. For Marina, it is far more: it is the chance to finally silence the question she has been hearing over and over again for four decades: "But why is this art?”
WEDNESDAY, OCTOBER 12
Scalehouse Gallery, 5:00-7:00pm
Cost: Free for Bend Design Week Attendees, $10 for General Public (Non-Bend Design Week Attendees)
Join us for the exhibition opening and artist talk by Hope Meng. Meng will discuss her exhibition Monogram Project, an ambitious personal project to draw every combination of two letters that the alphabet provides.

Opening Reception for Sponsors and Speakers
Scalehouse Gallery, 5:00-7:00pm
This is a private event for Speakers and Sponsors. The Gallery will be curated with an exhibit featuring Hope Meng. Light bites will be provided.